How I Got Here

When "Mad Men" returns Sunday viewers can expect to see more of the sex, chauvinism and back-stabbing portrayed in the first four seasons as part of normal office life in the ad world of the 1960s. Jane Maas, 80, knows what really went on.

Meet Holly Chen, a 68-year-old former grade-school teacher who has become the world's biggest Amway distributor.

Founded by a couple big agency veterans, TargetCast is one of the few remaining independent advertising companies. With $15 million in annual revenue, its 30 clients include Expedia.com, AMC Network and New York Life Insurance.

Organic's chief executive Marita Scarfi played an integral part in the digital agency's survival, helping spare it from bankruptcy in 2001. FINS sat down with the 45-year-old CEO to talk about her move into digital advertising and her career highs and lows.

Marla Kaplowitz, chief executive of WPP's U.S. media investment management company, MEC North America, came into the advertising business when most ads were bought on TV, radio and magazines.The 46-year-old mother and wife spoke to FINS about media planning,setting career goals and the rewards of working for Procter & Gamble.

Jeff Jarvis knows how to start a buzz. Perhaps not at the level of Kim Kardashian, Kanye West or The Situation. But like his favorite radio personality, Howard Stern, he knows that he can attract an audience by literally talking about his private parts.

Olrich, chief marketing and sales officer at Repsonsys, oversees the company's strategic direction for all of its marketing solutions products and services. The 40-year-old San Francisco native focuses on what he calls "new school marketing."

Cheesecake Factory founder David Overton, once an aspiring drummer, discusses how he turned his parents' struggling dessert business into a $1.6 billion restaurant chain.

FINS spoke with Steven Binder, vice president, publishing director at ESPN, about building a career in magazines, taking a break from it all, and how to get a foot in the door at one of America's iconic media companies.