Morning Coffee Feb 21 2012

Another Company Veteran Leaves Forbes

By damian ghigliotty

The latest leadership change at Forbes is the kind of story that raises as many questions as it answers.

Kevin Gentzel, the business magazine's chief revenue officer and a longtime Forbes executive, has "quietly left the company," Adweek reported.

While it is unclear whether he left by choice, Gentzel, who worked at Forbes for 12 years, is joining the video news distribution network NDN in the same role he served at Forbes, overseeing ad sales.

He will be replaced by Meredith Levien, a member of his sales team. Meanwhile, Forbes' senior vice president of digital ad strategy, Mark Howard, will expand his role.

Gentzel is known for his central involvement in the creation of Forbes' AdVoice platform, which allows the people who advertise with Forbes to publish their own blogs alongside editorial staff contributions.

In November, Forbes Media hired its first outsider president and chief executive, Mike Perlis, who joined the struggling magazine publisher from the venture capital firm SoftBank Capital. Perlis took over the core roles of former Chief Executive Steve Forbes and Chief Operating Officer Tim Forbes.

Sales Buzz

Jeremy Lin's Career Lessons (FINS)

Career coaches are weighing in with their own take on "Linsanity," extracting lessons that anyone can apply to his or her career.

Home Base Cuts (Northwest Herald)

The ever-struggling Sears laid off 100 of the 6,200 employees at its headquarters outside of Chicago. An Illinois state law requires Sears to keep at least 4,250 jobs there.

Candy Jobs (Retailing Today)

Marshmallow bunny and chick maker Peeps & Company has opened its third store next to the Sands Casino Resort in Bethlehem, Pa.

Marketing Buzz

Outsourcing Creative (NYT)

As record labels become smaller and less viable, artists are beginning to outsource creative work, such as video production, to India.

Buchanan Leaving MSNBC (Speakeasy via FINS)

Conservative pundit Pat Buchanan, who spent ten years on the air for MSNBC, is on his way out. Buchanan complained that political pressure led to his ouster.

Print Optimism (Marketing Week)

U.K. magazine publishers are urging marketers to view declines in print sales as a temporary setback, saying 2012 will be the year that digital media drives readers back to print circulations.

Sunday Sun (WSJ)

News Corp. chairman and chief executive Rupert Murdoch is planning to launch a Sunday edition of its U.K. tabloid the Sun, despite staffer arrests. News Corp. is the parent company of Dow Jones, which owns FINS.

Buzz Around the Office

Old Louis (YouTube)

Don't be scared, he's harmless.

List of the Day: Making Time

Get out of the office as much as you can without losing facetime. That's the key to getting creative ideas.

1. All-nighters aren't as impressive to your colleagues as you think.

2. Be on the lookout for interesting ideas when you're on vacation.

3. Getting a hobby will help you look at things through a new prism.

(Source: The Globe and Mail)



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